2Veinte redesign classic characters for Lucky Charms

Argentinian collective 2Veinte have redesigned the classic characters for American Cereal Lucky Charms. This is the first in the three part campaign from Saatchi & Saatchi NY.

The series were created in traditional cel animation and each tells a magical adventure of Lucky the Leprechaun and his friends in an animation style inspired by the wackiness of ‘Adventure Time’.

Read more about the project on Motionographer